The Value is in the Services, not in the Fees!

Value lies in the services, not in the fees!

Are you ready to step it up? Make the changes, explore the depths, learn a new skill, or face a fear? Better yet, are you finally done with the one-size-fits-all, cookie cutter blueprints for life and living? Are you ready to do it YOUR WAY??? Me too! What a relief! Like a blip on the radar I went from serving my community, to being in service to my fees. I forgot that for me, success isn’t about making more money; it’s about helping more people!  My value lies in what I have to offer, not in what I am able to charge. To all of you who saw the worth in what I offered in the past, I give you my gratitude. I thank you for your referrals, and for valuing the work we’ve done together. Now, prepare for some major rule breaking. I’m dropping my client fees. Radically. For almost half a decade I’ve received $125 per session. The gurus said do it, so I did it. Yikes! Now you’re going to get the same exact session for a fraction of that. Even better, if you choose my package of 5, you’ll save more, because what was once $125.00 is now $45.00, and the package is just $180.00. (Yep, you get a freebie) BTW…This isn’t a one shot deal, nor is there a time limit. These are my new rates. Period. Are you starting to wonder what the catch is? There are two ~ Participating in a complimentary half hour strategy session is required in order to register to ensure we’re a good fit. I can only accept 6 new clients at a time. Please don’t think of this as pressure to buy now. I’ll have a waiting list. Register when you’re ready. I’m also going to break the rule of offering only one service. Yep. I’m a rule breaker. Choose one, or choose them all. You can even give your sessions to other people. Range of Services: Family Coaching – Whatever your families shape or size, we’ll sort out the challenges based on your unique needs. I’ve years of experience with families of kids on probation so I KNOW what tough looks like, and how to make it work. Life Coaching – Stop being your own obstacle and start living the life you dream of. No matter what your situation, there IS a way! Business Coaching – We’ll design your unique business blueprint, or product, use social media to market, and I’ll teach you how to sell in a way that is actually fun :-) Client Care Systems – Keep the Clients you already have! Create TOTAL Client Loyalty that results in repeat business and word of mouth referrals. Public Speaking – Fear of public speaking? I used to be afraid to even raise my hand in class! Then I learned the secrets to successful public speaking and have had countless (seriously) of amazing opportunities and invitations to speak on radio, television, and in front of live audiences ranging from 3 to 17,000 people! SAT/ACT/GED Tutoring – Test taking strategies/tutoring that will raise ANY test score. Essay Tutoring – Whether it’s emails or essays, your words have impact. Make sure you’re making the impression that you intend. Anger Management – Learning what to do instead of raging changes everything. Recover from Childhood, Domestic Violence, Sexual Assault, and Sexual Abuse - Anyone who’s had these experiences had to learn coping skills to survive.  In our work we’ll strategize your release, both from the abuser and the memories. Thriving after Surviving! Ecopsychology – At a certain age you look around and wonder, is there more to life than this? The answer to your question is, YES! I’ve created an amazing program for you to gracefully come into alignment with who you know you’re supposed to be. Learn the language of the natural world and take your rightful place in the circle of life. Once more ~ 1.    I’ve dropped my rates from $125.00 to $45.00 2.    Package of 5 is $180 (you get a freebie) 3.    You can share your package with friends and family. Give them a session. 4.    I have room for 6 new clients. 5.    Register when you’re ready. This is NOT a onetime offer. Let’s have some fun! Call, text or email so we can get started :-) Be well, be wild, Corey Corey Hale, MA, PhD (abd) in Depth Psychology, BA Gender Studies and Political Science. Certified in Anger Management, Sexual Assault, Domestic Violence Prevention, and Victim Advocacy.  For over two decades Corey has created and facilitated workshops, trainings, coaching, and educational workshops for hugely diverse communities across the country. Her expertise ranges from workshop companies training entrepreneurs in sales and online marketing, to government agencies working with displaced and challenging populations. Her extensive education and background have given her an irresistibly unique and engaging perspective that makes doing the hard stuff fun

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Create a System for Following Up

What is your system for following up with clients or contacts? Do you have a system in place or are you still wondering how to go about it, or if you even should?

If you're like most people, you spend the majority of your time getting new clients, instead of taking care of the ones you already have. Maybe they said no to one of your offers, or maybe they've taken one of your courses and you figure if they want more they know where to find you. Just because they said no once doesn't mean they don't want what you've got!

The biggest fear my clients have shared with me in contacting clients is they're afraid of bothering them, of feeling like they're pressuring them to buy. This might be true, or it might be that you're missing a chance to reconnect with someone who really wants what you've got but is too busy to call.

Let me ask you a question. Have you ever had it in your head that you wanted to get in touch with someone to take their course, or to receive coaching from them, but just not gotten around to making the phone call? Maybe you needed that little nudge of reassurance that this (whatever they're offering) is your next best step to take?

Well, guess what, you're not the only one :-) Statistics tell us that you've got to get in front of someone 7 times before they buy, and maybe we think this means 7 emails or sales letters. Those help, but if you're like me, my inbox fills up daily with these types of things and it's rare that I actually get to opening all of them.

The thing to remember is, your clients already know you. They already like you. Calling them is about being in service, about offering your product or service to them as the gift it actually is. The best way to go about this is to call them, and not to offer them another service.

Here are a list of reasons to call:

1. To be curious. 
2. To connect.
3. To give them something.
4. To create consistency.

Bottom line if you want to Keep Clients for Life:

Make follow up calls a part of what you do.

How to Eat an Elephant

We love our clients. We love the work we do. We love our products and services. We aren't so in love when something doesn't work out as planned. The instinctive response is to look the other way.

Maybe we tell ourselves we aren't good at confrontation, or maybe we aren't sure what to do. We hope the situation will fix itself or just go away. Unfortunately, if it's a real issue, it's really not going away without our help. Putting off dealing with it only makes it worse. We can end up losing clients, feeling out of integrity, maybe even losing our business.

The way to Eat an Elephant? One bite at a time.

Whatever the situation is, you're going to create trust and loyalty if you go straight to your clients and tell them the truth. You might be letting them down in the short run, but in the long run they'll know they can trust you.

This goes for getting products out late due to slower production time, teleclasses missed because you forgot (it happens).

So. Open your mouth and take a bite. Tell them what happened. Do NOT blame your staff, it only makes you look bad. Let them know what they can expect in regard to what happened. Then offer them something of value to make up for your mistake. Take TOTAL responsibility.

Include Follow up Calls in your Client Care Systems.

Have you ever said yes to participating in something, then waited for the call that never came?

Too often I've heard clients tell me they don't do follow up calls because they don't want to pressure someone into doing something. They don't want to hard sell.

So don't.  Don't call as if the potential client is on the other side of a fence. Don't call with a sales pitch. Call with an offer. When we "pitch" something, we're in the act of throwing our product or service. When we make an "offer" our palm is out and they can choose to pick up our gift.

Sit with that a minute. Feel the difference. 

Then, remind them of the earlier conversation where they expressed interest, then let them talk. Listen. If they are still interested, they will let you know. Be curious, ask questions. Breathe. Be in the moment with them, not racing ahead to the sale. After really listening you'll know when it's time to let them know you're now offering the service or product they are interested in. Don't get off the phone without offering something. Even if it's another follow up call.

If you never make this call, you've let them down in the same way you've been let down by other people who failed to call you. Make this step part of everything you do with your clients, or potential clients.

It may be hard the first few times. Some people might ask you to not call back. That's okay. There are billions of people on this planet. You only need a few to say yes.

Consistency. Connection. Communication.

These are the cornerstones of keeping your clients for life. Let's break them down.

Say what you're going to do. Do what you say you're going to do. Consistently. If you can't deliver on your word, and we all know that these times happen, then you've got to Connect, and Communicate. Your clients will not only appreciate being informed, they are far more likely to remain loyal because you've given them a reason to trust you.